On Dec. 3, 2015, BOB held a Lecture on Intellectual Property Rights & Campus Recruitment Talk in the School of Foreign Languages of East China University of Political Science and Law (ECUPL). Yuan Lingzi, the Manager of BOB’s HR Department, and Qian Min, the Manager of BOB’s IP Registration Department & Attorney attended. The Instructor of School of Foreign Languages Zhu Hongxia as well as a part of junior and senior students together with the Temporary Instructor of High Research Institute of Fudan University Chen Jing also participated in the lecture. During the lecture, Shen Yueying, the Deputy Secretary of School of Foreign Languages hosted the meeting.

Lawyer Qian gave a lecture titled  Intellectual Property Rights Protection of Enterprises on the basic knowledge of trademark, the harmfulness of counterfeits, the necessity of trademark registration by giving a lot of cases.

Later, Manager Yuan made an introduction of BOB, the company’s businesses, the development prospect and situation of two staffs who joined in BOB after graduating from the School of Foreign Languages in 2014. Manager Yuan talked about the company’s demand for talents with foreign language and Law & Business major background. She hoped that fresh graduates shall have a persistent learning attitude and a long future career planning for choosing work and in employment.

Later, Manager Yuan and Lawyer Qian answered the questions of teachers and students during the interaction session.
This lecture to some extent is successful in presenting the company culture and recruitment requirements of BOB as well as teaching students relevant knowledge concerning trademark.

Since May 2014, when East China University of Political Science and Law and BOB entered into a university-enterprise cooperation agreement, the cooperation between ECUPL and BOB has been progressing smoothly.

 

Related links:
http://www.wyxy.ecupl.edu.cn/content.asp?article=1030